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Barkbox & Superchewer

Organic & Paid Campaigns

Creative direction - Woodie Wentworth & Ed Sergi

Art direction - Ed Sergi
Motion Graphics, VFX & Compositing - Ed Sergi

Design - Ed Sergi & in-house Design Team

BARK

Brand Work

Creative direction - Henri Kusbiantoro

Art direction - Ed Sergi
Motion Graphics, VFX & Compositing - Ed Sergi

Design - Ed Sergi & in-house Design Team

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Brand Work
Animated Sub-Brand Logos

To prepare for our IPO in June 2021, I had the pleasure of teaming up with BARK's Chief Creative Officer and BARK's Lead Brand Manager to develop the BARK rebrand (formerly Barkbox). BARK is now the overarching brand for several subbrands, and we wanted to create animated logos for each.

Start your "new year, new me" off right with a rejuvenating sploot at our luxury spa. Take a mud bath (the best kind!), trim your overgrown butt hairs, and stop drinking the same old toilet water. Our toilets have fancy mineral water.

Trade in your butt scooters for vespas! We're taking a Roamin' howliday from Venice to Sniffcily, with plenty of squeaky signores and treats to boot. Dig in, Tuscanines and Ciao Chows—it's time to express your canal glands!