Glasshouse
Social content for the thriller's digital release: motion quotes, title cards and quote cards seen through fogged glass
Art direction, motion and editing for the digital-release social campaign for the thriller Glasshouse: film stills behind condensation and water droplets, with motion quotes, title cards, a countdown and quote cards.
Promote the digital release of the thriller Glasshouse on organic and paid social. That meant custom content, trailers, titles, scene lifts, captions and quotes, all given the same look and feel.
Film stills sit behind a layer of condensation and water droplets, as if seen through greenhouse glass. In the motion pieces the fog clears over the scene to reveal a quote, then closes back over it. The Glasshouse title and the streaming platforms sit along the bottom of every piece.
Motion Quotes
Three clips: two quotes and a Now Streaming spot, each fogging and clearing over film footage.
Title Cards & Countdown
Large title treatments over film stills, and a Tomorrow card for the day before release.
Quote Cards
Five quotes, each set in a narrow face over a still seen through the glass.
Campaign Elements
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