Ed Sergi
Creative Director / Motion Director / Creative Technologist
Hi, I'm Ed Sergi — a Creative Director, Motion Director and Creative Technologist with 15+ years in motion, video, VFX, sound, and automation & AI, and I'm still hands-on in every one of them. I've led animation departments and creative teams across entertainment marketing, brand campaigns, and digital product.
Recent work includes YouTube's first TikTok post, BARK's IPO animation in Times Square and on the NYSE floor, and MoneyLion's $20M Beast Games campaign with MrBeast.
Selected Highlights
MoneyLion Beast Games
300+ deliverables, $20M campaign with MrBeast — Animation & VFX Direction
YouTube TikTok Launch
Led the creation of @youtube's first TikTok post and account strategy
Tools & Software
Clients & Accounts
- HBO Maradona · Mrs. Fletcher
- Apple TV+ Ted Lasso · Mythic Quest
- Showtime Shameless · Black Monday
- Netflix
- YouTube
- Disney
- Universal Pictures Super Mario Movie · Theatrical campaigns
- Warner Bros
- 20th Century Fox
- Nickelodeon The Astronauts
- ABC
- CBS
- MTV
- CNN
- Viacom Catalyst agency creative
- NBA Game-promo banners
- AWS Keynote stages & product films
- Deloitte IndustryAdvantage film
- Merck
- Citibank
- MoneyLion Beast Games · Product Films +1
- Intuit At Scale · For Education
- Norton Rapid Response Pipeline · Norton Neo
- Mondelēz Oaties × Target · Perfect Bar +1
- BARK Brand & IPO · Campaigns
- OnePlus Always-on social
- SharkNinja CG product films
- H&M
- Duolingo What's Your Score
- Novartis
- Gillette
- Pringles
- Benihana
- Avant Brand Manager
- Zip Kelsey Plum TVC
Education
School of Visual Arts
Advanced After Effects — Continuing Education
The Ohio State University
BFA, Cum Laude — Art Scholars, Trustees Scholarship
I run some frills, a creative studio I founded in 2026, as creative director and creative technologist. Before that I headed the animation department at MALKA Media. Earlier: social for HBO, Apple TV+ and Showtime at GLOW, the @supermariomovie campaign at We Are Social, and the animation that ran in Times Square and on the NYSE floor the day BARK went public. And YouTube's first TikTok.
I also run a music label, Low Key Recs, make music as Mel G, and build my own tools in the Creative Lab.
Let's Work Together
Creative direction, animation and VFX. Message me on LinkedIn or get in touch.